Social Listening: Spilling the (Pure Leaf) Tea
As avid tea drinkers, we always have cases upon cases of Unsweetened Black Pure Leaf Tea in my house. One thing my bank account hates more than my crippling coffee addiction is my husband's crippling Pure Leaf addiction. Saying that this brand is a staple for us is an understatement. The refreshing taste of this tea tramples over any of its competitors, and the fact that they practice sustainability by using products from Rainforest Alliance Certified™ tea estates is a bonus in my book. Pure Leaf makes it a focus to use the finest ingredients, care for the environment, and to settle "for nothing less than best." Settle for nothing less than best in the sense of their taste but not so much for their communication and engagement with their customers I would discover. I hopped on to Pure Leaf's, @pureleaf (28.6k followers), Instagram to see what they had been up to and if they had anything new to share with the world. I remember back to when I poste
